Inside the Bloom

Inside the Bloom draws its inspiration from the universe of Georgia O’Keeffe, an artist who revealed the intimate beauty of flowers and explored a deep, sensual connection with nature. In her vision, shapes become landscapes, the body merges with the natural world, and softness meets strength.

In this spirit, RAPPAZ interprets femininity through gentle forms, subtle tones, and confident sensuality, infused with the raw and untamed energy of punk. The brand’s artisanal craftsmanship and sculptural couture silhouettes remain at the heart of the creative process.

Fluid lines, delicate lingerie, and textured details play with contrasts. The color palette reflects O’Keeffe’s iconic shades nude, cream, smoky rose, and deep vermilion, enhancing movement and celebrating the skin.

The arum, symbol of the season, embodies the collection’s duality: fragile yet powerful, intimate yet bold. Through recycled patchworks, reimagined scarves, and vintage lace, RAPPAZ continues its commitment to sustainable, one-of-a-kind creations.

Inside the Bloom captures a free and contemporary vision of femininity, where each piece becomes a living canvas, blending artistry, emotion, and the timeless dialogue between nature and womanhood.